B2B
Saas
Web app
Digitizing a process that couldn't be simplified, only translated.
How I translated a legally-mandated, 6-month fraud investigation workflow into a platform 30+ analysts actually wanted to use.
Role
Product Designer. End-to-end.
timeline
12 months
Team
PO + Tech Lead + 15 devs
impact
4000+ cases centralized. Reduced information loss.
context
Quálitas’ fraud team investigates potentially fraudulent claims through a complex, multi-step process handled by a team of 30 analysts, administrators, and field investigators.
The process was entirely manual, managed through emails, calls, messaging apps, shared drives, and Excel. This made investigations slow, hard to track, and prone to cases being lost, resulting in financial losses.








Some tools formerly used during investigations
Discovery
With 4,000+ cases and no system to track them, analysts didn't know what to act on next.
The workflow was long and complex, and with a small team handling thousands of cases, analysts had no reliable way to know which case required action at any given time.
Analysts need clarity to know when to act, so investigations can be completed faster.
KEY INSIGHT
My role
I owned the end-to-end design process, from discovery sessions with analysts to final handoff.
I worked alongside the Product Owner and the Tech Lead on product decisions and definition.
Constraints
Working within boundaries
Design decisions
Three key choices
The outcome
30+ analysts migrated to one platform. Cases stopped falling through the cracks. For the first time, reducing investigation time from 6 months to 5 weeks was operationally achievable.
All cases, documents and updates were centralized in a single system, reducing reliance on scattered tools. Analysts have clarity on which cases require attention and action, which speeds up the investigation time.
30+
Analysts, administrators and investigators onboarded
Zero
Information loss. Every document and update lives in the platform.
Learnings
Learning a domain fast is a design skill.
I had no background in insurance or fraud, so I worked closely with analysts to understand their process and translate it into a system they could use.
Knowing where to invest design effort
With a complex system with an extensive workflow, I had to decide what I could optimize better and what I had to make work for the first release. Understanding what to preserve was as important as what to change.
Alignment is as important as the solution
Collaboration with Engineering wasn’t always smooth. Relying only on handoffs created gaps in understanding. I learned that working directly with developers and explaining the full workflow and edge cases improved our collaboration greatly.
reflection
I’d explore how analysts actually use the Action Center over time, where cases stall, and how prioritization impacts resolution. There are also parts of the workflow that could be improved, especially where the process tightens. Due to time constraints, I focused on translating the workflow faithfully, but I’d revisit these areas to explore more flexible solutions.
